Travel Wyoming
Welcome to Wyoming | That's WY
Mar 2026
Travel Wyoming’s ‘Welcome to Wyoming’ campaign captures the essence of the American West through a series of dynamic, cinematic visuals. The project moves between archival black-and-white footage and modern live-action sequences to document traditional regional activities, ranging from blacksmithing and rodeo events to expansive mountain landscapes. Developed by creative agency BVK with production handled by Picture North, the film leans into a warm, grounded aesthetic to illustrate the state’s heritage. The edit incorporates rhythmic cuts to bridge contemporary experiences with historical context, supported by sound design from William McVay.
Horizontal, Cinematic, Warm
Tourism Boards
Mountain
Advertising Campaign, Brand Film / Corporate Video