Topgolf introduces their Summer Free campaign, a commercial project centering on the entertainment venue's seasonal promotion. The spot features a pair of puppet news anchors, Birdie Baker and Chaz Mulligan, reporting from a broadcast desk to highlight the accessible nature of the game play offer.
The narrative alternates between the puppet news desk and live-action captures of families participating at outdoor hitting bays. The production, managed by Ridley Scott Associates LA with creative oversight from Anomaly LA, maintains a clean aesthetic and minimalist visual approach to focus on the weekday promotion. Post-production and VFX were handled by Mackcut.
