Tom Ford

Apr 2024

Tom Ford’s Spring/Summer 2024 menswear campaign showcases a series of clean, studio-led portraits that focus on the collection's refined tailoring and high-contrast textures. Photographed by Ferry van der Nat and developed under the creative direction of Peter Hawkings, the campaign leans into a sharp, editorial aesthetic. The imagery employs a distinct flash technique and Polaroid-style composition to emphasize the metallic accessories and rich fabrics—including leather, velvet, and pinstripe wool—that define the season. With fashion styling by Marie Chaix and beauty contributions from hair stylist Guido Palau and makeup artist Dick Page, the campaign maintains a consistent, polished visual language across its lookbook and promotional assets.