Tom Ford: Fall/Winter '20 - Shade & Illuminate
Brand
Date
Apr 2021
Description
Tom Ford presents the Fall/Winter 2020 Shade & Illuminate campaign, a commercial project focusing on the brand’s luxury cosmetics line. The work features a sequence of close-up portraits paired with product detail shots against a clean, white-backed studio environment. Utilizing beauty light and stark, dramatic shadows, the film emphasizes high-definition skin textures and precise makeup application. Post-production and visual effects for the project were managed by Consulate.
Style
Vertical, Commercial, Clean
Techniques
Beauty Light
Industries
Background
White Seamless
Context
Advertising Campaign
Associated creatives
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