Tom Ford Beauty
RUNWAY BEAUTY AW26 TOM FORD by Haide ...


Mar 2026
In a masterclass of refined restraint, the latest Tom Ford Beauty campaign for the AW26 collection cuts through the noise of the industry with a focus on pure, pigment-rich sophistication. Captured through the lens of photographer Melie Hirtz, the imagery abandons heavy artifice in favor of an editorial aesthetic that celebrates the intersection of skin texture and high-fashion product. By utilizing both studio strobe techniques and crisp high-key lighting, the project highlights the intricate application of glossy black eyeshadow against a minimalist, stark white backdrop. The resulting visuals feel less like a traditional commercial venture and more like a precise beauty study, where the contrast between luminous skin and matte lips provides a modern, serene focal point. Makeup artist Lucy Bridge plays a pivotal role here, ensuring that every shimmer of light on the skin feels intentional and luxurious. With model Yar Aguer grounding the frame through a poised and neutral delivery, the campaign channels a cinematic quality that underscores Tom Ford’s signature penchant for polished, high-end allure. It is a striking example of how selective casting, curated by Piergiorgio Del Moro, and a disciplined approach to portrait photography can elevate a cosmetics narrative, proving that when the execution is this focused, the product speaks for itself with undeniable, effortless impact.
Vertical, Vertical
Cosmetics, Beauty, Beauty

