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TOCA

Brand Identity
Brand
Date

Feb 2021

Description

Otherwhere Collective delivers a comprehensive brand identity for TOCA, anchoring the visual system in a juxtaposition of surrealist collage and minimalist editorial design. The project utilizes high-contrast aesthetics and bold typography to establish a distinct market presence, balancing complex organic imagery with precise, clean graphic layouts. The visual narrative spans various touchpoints, including product packaging, publication design, and stationery. By integrating intricate, symmetrical collages—featuring botanical and human motifs—with stark monochrome layouts and embossed details, the identity achieves a sophisticated, modern feel. The work leans into saturated color palettes alongside industrial black-and-white compositions, emphasizing a versatile graphic approach.

Style

Artistic, Graphic, Clean, Horizontal

Techniques

Collage

Color
Pure White
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