Logo
Red powder coated steel bench on a concrete surface displayed within a digital brand identity layout for TMPL.
Geometric blocks in red and orange tones arranged in a multi-paneled print layout for TMPL brand identity
Minimalist dark business card design for TMPL featuring clean typography and contact details on a textured paper background.
Modular wooden shelving unit displayed on concrete in a brand identity project by TMPL with graphic design by Studio FAX.
Tri-fold product brochure layout in red and white featuring minimalist furniture descriptions and geometric graphics for TMPL.
Three photographic panels showcasing modern minimal furniture designs, wooden shelving, and geometric structures in natural light.
Website layout for TMPL brand identity showing red bench, dark table, line drawings, and industrial textures
Graphic design layout showcasing minimalist furniture in red and white tones with typography and image panels against a black border.
Red powder coated steel bench on a concrete surface displayed within a digital brand identity layout for TMPL.
Geometric blocks in red and orange tones arranged in a multi-paneled print layout for TMPL brand identity
Minimalist dark business card design for TMPL featuring clean typography and contact details on a textured paper background.

TMPL Brand Identity 2020

About

The brand identity for TMPL, crafted by Studio FAX, serves as a masterclass in industrial minimalism and structural precision. This cohesive project manifests a rigorous commitment to material honesty, grounding its visual language in the interplay between vibrant, powder-coated steel forms and the raw texture of concrete. Through a series of commercial and corporate design applications, the identity leverages clean typography and a strategic, high-contrast palette of bold reds and muted, industrial greys. The execution spans digital and physical collateral, from trifold brochures and business cards to modular web interfaces, all tied together by a systematic grid structure. Anna Garforth captures these furniture pieces with architectural clarity, utilizing sharp, natural light to highlight the interplay of solid and void that defines the brand. Felix Steindl provides the necessary technical architecture to translate these sculptural elements into a refined digital experience. The project leans into an editorial aesthetic that celebrates modularity, ensuring that whether presented as a technical catalog or as display work for the London Design Fair, the brand identity remains unmistakably intentional. By synthesizing abstract geometric motifs with technical infographics, the identity transforms functional, minimalist furniture into pieces of sculpture, successfully navigating the intersection of high-end product design and clear, utilitarian graphic communication.

Brand

TMPL

Credits

Studio FAX
Graphic Design
Anna Garforth
Photography
Felix Steindl
Web Developer

Styles

HorizontalCleanMinimalist

Techniques

Typography
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