TimeMoto presents a refreshed brand identity for its suite of time-tracking hardware and apps, focusing on clarity through a minimalist aesthetic. The project establishes a cohesive visual language characterized by structured information grids, modern typography, and a refined color palette of pastels and neutral tones.
The execution bridges digital and physical touchpoints, incorporating motion graphics and 3D render/CGI elements to demonstrate product functionality. With graphic design led by Resoluut and photography by Lonneke van der Palen, the campaign spans tablet interfaces, urban advertising, and studio product captures.