Logo
Blue WebFlight brand book resting on a gray surface with sharp shadows cast across the cover
Multiple green business cards with white typography and geometric house logos laid out neatly in a grid.
Collage of WebFlight brand identity featuring amber whisky bottles, blue typography, ice cubes, and a woman holding a glass.
Two white business cards featuring embossed geometric shapes and the black HOOF logo on a neutral grey background.
An unfolded printed tourist map showing a coastline with green land and blue water alongside a folded orange guidebook on a white table.
Three framed brand identity posters for WebFlight mounted on a textured concrete wall with overhead lighting
Split view with black panel displaying white serif text on left and blue bound publication resting on white surface on right.
Blue WebFlight brand book resting on a gray surface with sharp shadows cast across the cover
Multiple green business cards with white typography and geometric house logos laid out neatly in a grid.
Collage of WebFlight brand identity featuring amber whisky bottles, blue typography, ice cubes, and a woman holding a glass.

WebFlight Brand Identity 2021

About

WebFlight’s brand identity project establishes a visual language centered on geometric precision and bold color blocking. The collection of collateral—ranging from minimalist stationery and textured business cards to editorial publications—leverages a palette of primary blues, greens, and oranges to create a distinct corporate presence. The system incorporates clean, graphic design elements such as debossed shapes, fine line work, and modern typography to anchor the brand across both physical and digital touchpoints. Utilizing techniques including minimalist screen printing and motion graphics, the project balances raw industrial textures with structured, high-contrast layouts. This body of work features contributions from Resoluut, Miltos Bottis, Uniforma, Megan Perkins, and Grandson.

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