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Tiffany & Co.

MOTHER'S DAY CAMPAIGN
Date

May 2025

Description

Tiffany & Co. presents a series of intimate portraits for its Mother's Day campaign. Captured by photographer Irina Shestakova, the imagery focuses on connection and quiet affection, utilizing clean studio aesthetics to highlight the house's jewellery collections. With fashion styling by Julia Brenard, the campaign leans into a minimalist palette. Soft lighting and neutral backgrounds allow gold, diamond, and gemstone pieces—including interlocking link necklaces and pavé bracelets—to serve as the primary visual focus. The series employs commercial and editorial sensibilities to emphasize tactile, tender gestures between models.

Style

Vertical, Commercial, Clean

Techniques

Soft Light

Industries

Jewellery

Event

Mother's Day

Color
Gold
Context

Advertising Campaign

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