The New Yorker
MY BALENCIAGA

Mar 2026
In a striking intersection of haute couture and experimental digital artistry, The New Yorker presents My Balenciaga, a fashion-forward portrait series that redefines the boundaries of luxury fashion houses and contemporary editorial photography. The project leans into a bold, avant-garde aesthetic, placing a minimalist black sleeveless dress against a vivid, high-key lime green backdrop. By utilizing studio strobe lighting, the composition emphasizes the clean lines of the garment while introducing a jarring, surreal layer through a deliberate vertical motion-blur glitch. This digital distortion bisects the subject, effectively merging human portraiture with computerized fragmentation to create a sense of ethereal mystery. Swirling black, triangular graphic shapes further frame the model, resulting in a layered composition that feels both classic and distinctly futuristic. With expert fashion styling from Suthee Jonasson, the project channels a sophisticated tension between the physical form and digital intervention. Casting director Eric Cano ensures the subject remains an anchor amidst the swirling VFX, grounding the high-concept execution in a grounded, cinematic reality. Ultimately, this work pushes the traditional limits of fashion portraiture, transforming a standard studio session into a compelling visual experiment that captures the spirit of modern luxury through a fragmented, high-tech lens that is as enigmatic as the fashion house it celebrates.
Editorial, Vertical, Cinematic
Studio strobe, High-key, VFX / visual effects
Luxury Fashion Houses, Fashion

