The Kooples: Saint Valentin

Feb 2026

The Kooples presents Saint Valentin, a fashion campaign that captures a relaxed, contemporary aesthetic through a series of editorial portraits and candid shots. Photographed by Vitali Gelwich with fashion direction by Victoire Simonney, the series leans into clean, vertical compositions that contrast urban rooftop environments with intimate, close-up portraits. The imagery features model Gal Dahan and a second subject styled in signature black leather, denim, and layered casual wear. Utilizing both natural light and crisp flash techniques, the campaign maintains a consistent editorial mood across diverse settings, from paved outdoor surfaces to expansive city skylines. The project emphasizes textured fabric details and accessory-focused styling.

Editorial, Vertical, Clean

Natural light, Analogue / film

Advertising Campaign