Australian Lamb
The Happiness List - 2026 Australian Lamb ad
Brand
Date
May 2026
Description
Australian Lamb’s latest campaign, 'The Happiness List,' explores a comedic narrative centered on Australia’s ranking in global happiness indices. Directed by Good Oil, the commercial features Sam Kekovich in an office setting, blending character-driven performance with a domestic cooking setup. The project channels a cinematic approach, utilizing clean live-action techniques and natural, directional lighting to maintain a grounded aesthetic. The agency collaboration includes Droga5 ANZ, MassiveMusic Sydney, UM, and One Green Bean, focusing on a narrative-heavy spot that leans into Australian cultural tropes.
Style
Horizontal, Cinematic, Clean
Industries
CPG / Packaged Food
Color
Jet Black
Pure White
Navy
Background
Office
Context
TVC / TV Commercial
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