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Thayers: Natural Remedies

Date

Jan 2025

Description

Thayers explores its heritage and product efficacy in this animated commercial, Natural Remedies. The campaign balances historical narrative with contemporary utility, bridging the gap between Dr. Henry Thayer’s botanical roots and today’s skincare routines. The project incorporates a blend of live-action technique and playful animation. Visually, the piece cycles through clean product shots, botanical illustrations, and staged demonstrations of the facial toner, set against a palette of vibrant reds, greens, and crisp whites. Produced by NERD Productions, the spot maintains an engaging rhythm by transitioning from historical graphic sequences to live-action application shots. The commercial serves as a brand-focused exploration of product usage within a modern skincare context.

Style

Vertical, Commercial, playful, Clean

Techniques

Animation

Industries
Color
Pure White
Scarlet
Jet Black
Background

White Seamless

Context

TVC / TV Commercial

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