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Campari: Ode to Cinema Wes

Date

Sep 2025

Description

Campari explores a highly curated, symmetrical aesthetic in the 'Ode to Cinema' commercial campaign. The film leans into a retro visual language, utilizing bold color blocking of yellow, blue, and red to ground its composition within a structured, cinematic environment. Produced by NERD Productions, the work employs a precise live-action technique to showcase the preparation of a cocktail. The protagonist interacts with a vintage suitcase, framing the integration of bar tools and brand product through a stylized, art-directed lens.

Style

Horizontal, Cinematic, Retro

Color
Royal Blue
Crimson
Background

Set-dressed

Context

TVC / TV Commercial

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