Target: Fun
Brand
Date
Nov 2022
Description
Target captures a series of family-focused moments in this commercial spot, Fun. The film navigates various suburban scenes, moving from a backyard drive-thru setup to an outdoor movie night, anchored by a focus on leisure and refreshments. Produced by Fresh Film, the project leans into a live-action technique to depict outdoor dining and seasonal activities. The narrative relies on natural lighting to maintain a warm aesthetic throughout the production, framing the retail brand within a playful, domestic context.
Style
Horizontal, Commercial, Playful, Warm
Industries
Color
Pure White
Lemon
Crimson
Background
House
Context
TVC / TV Commercial
Associated creatives
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