Swarovski
Classica
Brand
ProjectClassica
Date
Sep 2026
Description
Swarovski’s Classica campaign features Ariana Grande in a series of polished commercial portraits. Directed by Giovanna Engelbert, the imagery focuses on a clean aesthetic, highlighting the brand’s silver and crystal-embellished jewellery collection. The project utilizes soft beauty lighting against a neutral grey seamless background. Photographers Mert & Marcus capture the collection through a horizontal format, emphasising sculptural bangles, rings, and ear cuffs.
Style
Horizontal, Commercial, Clean, Polished
Techniques
Beauty Light
Industries
Jewellery
Color
Jet Black
Silver (metallic)
Caramel
Background
Grey Seamless
Context
Advertising Campaign
Associated creatives
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