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SuperValu

Christmas Two
Date

Nov 2024

Description

SuperValu presents 'Christmas Two,' a holiday campaign developed by agency Boys+Girls that centers on the warmth of family traditions. The commercial captures a relaxed domestic scene, featuring a guessing game among family members in a setting accented by fairy lights and seasonal decor. The execution relies on live-action techniques paired with motion graphics to bridge the narrative with tactical product showcases. Post-production by Screen Scene integrates clear branding and promotional overlays, while the visual identity is defined by a warm color palette and soft indoor lighting. Production services were provided by Ponder, with sound design and music by Locky Butler.

Style

Horizontal, Commercial, Warm, Polished

Techniques

Motion Graphics

Industries

Grocery

Color
Chocolate
Jet Black
Pure White
Background

Living Room

Context

TVC / TV Commercial

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