SuperValu marks the holiday season with 'Christmas Two,' a campaign that leans into the domestic warmth of family gatherings. The commercial centers on an intimate living room scene, capturing candid moments of play alongside clear product showcases that highlight seasonal meal savings.
Developed by agency Boys+Girls with production support from Ponder, the spot utilizes a polished, live-action technique. Screen Scene managed the post-production and motion graphics, integrating the retailer's branding and seasonal promotions into the frame, while Locky Butler provided the sound and music composition.
