Superoot introduces its brand identity through a multi-channel commercial campaign that pairs clean graphic design with tactile, earthy product photography. The project spans digital e-commerce layouts, outdoor advertising, and lifestyle applications of the brand’s signature red-and-white aesthetic. Featuring typography-led compositions and 3D render / CGI techniques, the identity highlights key product features including natural hydration and ingredient transparency. Wheelhouse led the graphic design, balancing structured interface layouts with organic imagery.
