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Sunseeker Australia

Spring Summer 2025
Date

Jan 2025

Description

Sunseeker Australia’s Spring Summer 2025 campaign features a series of visuals captured by photographer and director Cameron Grayson. The production highlights the collection through a commercial lens, utilizing warm, natural light to emphasize vibrant floral surroundings and poolside settings. The imagery captures the swimwear line in varied environments, from poolside scenes adorned with bougainvillea to compositions involving classic convertible car interiors. The production process includes styling by Keone Rawiri, digital operation by Kinga Kardynal, and retouching by Ghinny Lau, resulting in a polished aesthetic. Hair and makeup for the campaign was provided by Paul Bedggood, while videography was handled by Justin Hart.

Style

Horizontal, Commercial, Warm

Techniques

Natural light

Industries

Swimwear

Color
Cobalt
Jet Black
Context

Advertising Campaign

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