Stanley: Fashion Week

Jan 2024

Stanley presents 'Fashion Week,' a campaign that leans into the intersection of lifestyle and apparel by integrating insulated drinkware into contemporary styling. The work channels a cohesive editorial aesthetic, emphasizing sharp textures and high-contrast composition. Photographer James Giles captures the collection through a series of vertical portraits, with creative direction by Peter Citroni. The imagery highlights the functional design of the tumblers against varied environments, including weathered brick, classical stone, and textured concrete. The project features fashion styling by Jessica Dos Remedios and hair styling by Rory Rice, utilizing a mix of natural light, flash, and warm golden hour tones to define the visual narrative.

Editorial, Vertical, Warm

Natural light

Advertising Campaign