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Black woman holding insulated tumblers above her head in an orange tiled room for a Stanley campaign
Black woman with an afro holding a light blue Stanley tumbler wearing a red sweater against a textured wall
Model wearing tinted sunglasses and a red track jacket holding a pale green Stanley tumbler against asphalt
Model wearing dark denim blazer and sunglasses holding a light green Stanley cup and draped blue plaid coat against a stone building.
Young woman in a black jacket holding a large light blue Stanley tumbler in front of a brick wall
Black woman holding insulated tumblers above her head in an orange tiled room for a Stanley campaign
Black woman with an afro holding a light blue Stanley tumbler wearing a red sweater against a textured wall
Model wearing tinted sunglasses and a red track jacket holding a pale green Stanley tumbler against asphalt

Stanley Fashion Week 2024

About

Stanley presents 'Fashion Week,' a campaign that leans into the intersection of lifestyle and apparel by integrating insulated drinkware into contemporary styling. The work channels a cohesive editorial aesthetic, emphasizing sharp textures and high-contrast composition. Photographer James Giles captures the collection through a series of vertical portraits, with creative direction by Peter Citroni. The imagery highlights the functional design of the tumblers against varied environments, including weathered brick, classical stone, and textured concrete. The project features fashion styling by Jessica Dos Remedios and hair styling by Rory Rice, utilizing a mix of natural light, flash, and warm golden hour tones to define the visual narrative.

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