Standing Ground: Standing Ground Spring 2025 Ready-to-Wear Collection

Jan 2025

Standing Ground’s Spring 2025 Ready-to-Wear collection leans into a highly sculptural aesthetic, defined by intricate draping and architectural garment construction. Designed by Michael Stewart, the collection translates fluid silhouettes into rigorous forms through the use of delicate ruching, hooded necklines, and structural beaded cording. The imagery employs a deliberate minimalist approach, utilizing soft, directional lighting to emphasize the tactile quality of velvets, leathers, and sheer fabrics. Photographer Daniel Archer captures the series in a consistent, editorial style that foregrounds the relationship between body and garment. With art direction by Eibhlín Albert-Doran, the campaign presents against a muted, mottled grey studio background, creating a desaturated environment that keeps the focus on the collection’s precise tailoring. Stylist Tallulah Harlech curates the visual narrative, complemented by hair styling from Eugene Souleiman and makeup by Daniel Sallstrom, which maintains a clean, refined finish throughout.

Editorial, Vertical, Desaturated, Clean

Natural light

Grey Seamless

Lookbook