Spar
Breast Before
Brand
ProjectBreast Before
Date
Feb 2025
Description
Publicis Ireland delivers this animated campaign for Spar, centered on the Breast Before initiative. The project leans into a clean, minimalist aesthetic, utilising 3D render / CGI animation to guide viewers through essential health awareness messaging. Set within a simulated supermarket environment, the film features an animated character interacting with retail iconography. The piece transitions into a clear, text-driven format to communicate its message, maintaining a consistent visual style throughout the commercial.
Style
Horizontal, Commercial, Clean, Minimalist
Techniques
Animation, 3D render / CGI
Industries
Grocery
Color
Golden Yellow
Blush
Sage
Background
Retail Store
Context
Advertising Campaign, Brand Film / Corporate Video
Associated creatives
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