Smirnoff: Dad 15
Brand
Date
Dec 2025
Description
Smirnoff presents a 15-second commercial for a signature cocktail, captured in a clean, live-action format. The film highlights the preparation process, showcasing the pour of vodka, bitters, and simple syrup served over ice with a traditional orange peel finish. Developed by the agency 72andSunny NY, the project leans into a functional, step-by-step aesthetic. The sequence is set against a wooden countertop, with the recipe and essential ingredients kept in clear focus to guide the viewer through the drink construction.
Style
Horizontal, Commercial, Clean
Industries
Color
Powder Blue
Beige
Background
Kitchen
Context
TVC / TV Commercial
Associated creatives
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