Various Campaigns: SIR. The Label - Pre Fall 26
Brand
Date
Sep 2026
Description
SIR. The Label presents its Pre Fall 26 collection through a series of editorial portraits. The campaign, captured by photographer Priscillia Saada, relies on a minimalist studio aesthetic that highlights sharp tailoring and textured materials, from structured leather jackets to fringed accessories. The imagery leans into a clean, bright visual language using natural light to accentuate the silhouettes of the garments. The production features styling by Karla Clarke, with hair styling by Marco Braca and makeup artistry by Manuela Balducci. Casting was overseen by Julia Asaro.
Style
Editorial, Clean, Vertical
Techniques
Natural light
Industries
Color
Jet Black
Background
White Seamless
Context
Lookbook
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