Sea-Watch: Danger: Drowning in progress
Brand
Date
Dec 2024
Description
Sea-Watch addresses critical humanitarian themes in its campaign, Danger: Drowning in progress. Produced by 70x7 Production and m box bewegtbild, the project utilizes a stark visual language to highlight the organization's mission through high-contrast, low-key lighting and a moody aesthetic. Developed in collaboration with Mother Berlin, the campaign features a series of warning signs, including the prominent 'ATTENTION HUMAN RIGHTS NOT FOUND' motif. Post-production and VFX were handled by Slaughterhouse, with sound design by 86Tales, creating a somber tone for this live-action commercial film.
Style
Horizontal, Commercial, Moody, Matte
Techniques
Low-key / chiaroscuro
Industries
Color
Burnt Orange
Jet Black
Context
Advertising Campaign, Brand Film / Corporate Video
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