Schön! Switzerland

Jun 2026

In the latest editorial spread for Schön! Switzerland, titled la dolce vita, photographer June Tamo-Collin and stylist Luigi Gaballo masterfully subvert the tropes of luxury fashion photography by blending high-end sartorial choices with the rugged, everyday textures of coastal life. Through a series of vignettes featuring model Manuela Frey, the project crafts a narrative that dances between refined glamour and gritty documentary realism. The series leans into a classic summer aesthetic, utilizing soft natural light to bridge the gap between static portraiture and dynamic, movement-heavy imagery. Whether Frey is posed in intricate lace sets against stone patios or navigating the utilitarian chaos of fishing boats in vibrant metallic ensembles, the project maintains a cohesive, cinematic visual language. Techniques like high-speed freeze capture the vitality of coastal leisure, contrasting the serenity of swimming pool sessions with the tactile intensity of marine equipment. By pairing high-fashion staples with unexpected elements like neoprene scuba gear and weathered beverage crates, the creative team channels a sense of lived-in luxury that feels both aspirational and grounded. This editorial serves as a sophisticated study in visual juxtaposition, proving that the most compelling fashion narratives are often those that find elegance in the friction between polished luxury and the organic, unscripted beauty of the Mediterranean coast.

Editorial, Lifestyle

Natural light

Luxury Fashion Houses, Fashion