SBB
Career Changer – Hector
Brand
ProjectCareer Changer – Hector
Date
Jan 2026
Description
This campaign for SBB follows the narrative of Hector, a professional navigating a career transition that spans international borders. The project captures the fluidity of life through a mix of handheld observational footage and composed establishing shots, highlighting both professional environments and intimate personal moments. The film leans into a cinematic aesthetic, utilizing clean, live-action techniques to contrast urban street scenes in Mexico and Germany with quiet instances of parenthood. Creative direction was provided by Farner Consulting, with production handled by Shining Film, and sound design by David Stoltzenberg of Berg & Dahl.
Style
Horizontal, Cinematic, Clean
Industries
Airlines
Context
Brand Film / Corporate Video
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