Logo

SCMP Style South China Morning Post Style Magazine

Samuel Watson for Gucci
Date

Sep 2026

Description

This editorial fashion project for SCMP Style showcases Gucci menswear in a series of striking monochrome portraits. Featuring model Samuel Watson, the imagery leans into a minimalist aesthetic, utilizing high-contrast lighting and clean architectural lines to emphasize the textures of the collection. Photographer David Roemer employs analogue film techniques to capture the subject, with fashion styling by Aryeh Lappin and makeup by Akiko Owada. The work presents a refined look at contemporary tailoring and leather accessories through a series of vertical, black-and-white compositions.

Style

Editorial, Vertical, Monochrome

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Color
Jet Black
Background

White Seamless

Context

Editorial

5000+ creatives to discover

Sign up to gain access to the entire directory. It’s free.

Visie is a curated library of creative professionals.
Trusted by