Saks: 2021 Q4 Holiday: Chapter 1
Brand
Date
May 2023
Description
Saks presents its 2021 Q4 Holiday Chapter 1 campaign, a series of vignettes focusing on seasonal traditions and intimate celebration. The narrative centers on family interactions within a residential space, capturing moments of gift-giving and decorating against a backdrop of festive interior styling. Produced by Golden Projects, the spot utilizes live-action technique and natural light to maintain an authentic, warm atmosphere. The cinematography emphasizes clean framing to highlight the holiday aesthetic and retail lifestyle elements throughout the film.
Style
Horizontal, Commercial, Action, Warm, Clean
Techniques
Natural light
Industries
Event
Christmas
Background
Living Room
Context
TVC / TV Commercial
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.