RYOBI/Techtronic Industries
Come Equipped - The Gateway - 30"
Date
Apr 2026
Description
This 30-second commercial for RYOBI, produced by Techtronic Industries, highlights the versatility of cordless power equipment across a range of domestic and outdoor settings. Moving from interior living spaces to woodland campsites and garden backyards, the spot focuses on the practical application of power tools in everyday DIY tasks. Developed by agency Special Australia, the work uses a cinematic, narrative-driven approach to showcase the tool range. With production support from Anastasia Castell and The Pool Collective, the campaign maintains a clean, warm aesthetic through live-action technique.
Style
Horizontal, Cinematic, Warm, Clean
Industries
Consumer Electronics
Color
Forest Green
Beige
Pure White
Background
Living Room
Context
TVC / TV Commercial
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