RYOBI/Techtronic Industries: Come Equipped - The Gateway - 30"
Date
Apr 2026
Description
Techtronic Industries presents this commercial for RYOBI, titled Come Equipped - The Gateway. The 30-second spot highlights the versatility of cordless power equipment through a series of DIY and outdoor scenarios, moving from interior home updates to garden maintenance and woodland camping setups. Developed by agency partner Special Australia, the project features cinematic, narrative-driven cinematography that captures practical tool application across varied environments. The production, supported by Anastasia Castell and The Pool Collective, relies on a clean, live-action technique to showcase the brand's hardware in everyday use.
Style
Horizontal, Cinematic, Warm, Clean
Industries
Color
Forest Green
Beige
Pure White
Background
Living Room
Context
TVC / TV Commercial
Associated creatives
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