RUFF 'n' TUMBLE PET INSURANCE / PETSURE
Every Dog Has its Dumb Day. 'Oscar'.
May 2026
Ruff 'n' Tumble Pet Insurance presents a commercial spot titled 'Oscar,' centering on the practical reality of pet ownership and unexpected veterinary costs. The narrative follows a patient Old English Sheepdog navigating a clinic waiting room, highlighting the role of insurance in managing sudden accidents. Directed by Armand De Saint-Salvy, the spot utilizes a clean, live-action technique to ground the story in a relatable environment. Featuring a cinematic aesthetic, the production moves between clinic interiors and outdoor sequences to illustrate the transition from incident to coverage. Sound design and music were provided by Bang Bang Studios, with visual post-production and VFX handled by Jamie Scott.
Horizontal, Cinematic, Clean
Insurance
Salon
TVC / TV Commercial