Romanian Design Week 2023

Feb 2024

The brand identity for Romanian Design Week 2023 serves as a comprehensive visual system, executed across print, environmental signage, and digital motion graphics. Developed by graphic designers Claudia Draghia, Sebastian Pren, and Radu Manelici, the project leans into a high-contrast aesthetic characterized by bold typography and intricate geometric linework. Utilizing a vibrant palette of red, blue, green, and purple, the design team created a cohesive language that translates from wheat-pasted urban posters to large-scale architectural banners. The identity features modern, vector-based illustrations and kinetic motion graphics designed for social media engagement, maintaining a clean, minimalist approach that anchors the event's varied visual outputs. This project captures the intersection of graphic design and event branding through a mix of documentary-style captures and structured, commercial-focused design assets.

Horizontal, Commercial, Graphic

Typography

Festivals & Events

Advertising Campaign