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RIMOWA: Tracing Edinburgh's medieval angles.

Brand
RIMOWA
Date

Jan 2025

Description

Tracing Edinburgh’s medieval angles is an editorial travel campaign for RIMOWA, captured by photographer Carmine Romano. The project explores the intersection of industrial design and historic urban architecture, grounding the brand’s signature ribbed, metallic luggage within the atmospheric streets and storied masonry of the Scottish capital. Utilizing analogue film techniques and natural light, the series leans into a cinematic, documentary-style aesthetic. The imagery juxtaposes modern, minimalist travel accessories against the weathered textures of cobblestone paths, Gothic spires, and neoclassical facades, often framed during golden hour to enhance the tonal warmth of the environment.

Style

Vertical, Editorial, Warm

Techniques

Natural light, Analogue / film

Industries
Bags & Accessories
Context

Advertising Campaign

Associated creatives

Carmine Romano
Carmine RomanoPhotographer
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