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RIMOWA

A synergy of legacy
Brand
Date

Jun 2024

Description

RIMOWA explores the intersection of heritage design and modern mobility in this 'A synergy of legacy' campaign. Captured by photographer Jonathan Frantini, the project highlights the brand's iconic grooved silhouettes against a backdrop of modernist architecture and textured concrete environments. With fashion styling by Bianca Raggi, the visual narrative utilizes natural light to emphasize both the apparel's knit textures and the durable surfaces of the luggage. Model Bruno Krahl features throughout, grounding the commercial editorial in a clean, lifestyle-oriented aesthetic that underscores the functional elegance of the accessory collection.

Style

Vertical, Clean

Techniques

Natural light

Industries

Bags & Accessories

Context

Advertising Campaign

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