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Various Campaigns

Rashi World Out Of Water Campaign
Date

Jul 2026

Description

Rashi World’s Out Of Water campaign, captured by photographer Diana Louise Bartlett, explores a collection of swimwear through a series of lifestyle fashion portraits. Starring model Gemma Janes, the imagery traverses diverse coastal and tropical environments, from rushing rivers and sandy beaches to rustic, textured market stalls. Utilising a mix of analogue film and natural light, the series leans into a warm, atmospheric aesthetic. The campaign sequences document a range of seasonal pieces, moving from vibrant, colour-blocked silhouettes to long-sleeved technical swimwear, all presented with the candid, editorial focus characteristic of lifestyle fashion photography.

Style

Editorial, Warm, Vertical

Techniques

Analogue / film, Natural light

Industries

Swimwear

Context

Advertising Campaign, Editorial

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