Ralph Lauren
Purple Label PreSpring 2021 Capri LookBook Video
Brand
Date
Nov 2025
Description
Ralph Lauren presents the Purple Label PreSpring 2021 collection through a series of lookbook visuals set in a refined, light-filled interior. The project highlights a selection of tailored menswear, featuring structured navy blazers, vibrant yellow trousers, and striped knitwear ensemble pieces. Utilizing a live-action technique to capture the movement and relaxed elegance of the collection, the production leans into a warm aesthetic. The commercial lookbook emphasizes the material quality of the garments, with music and sound provided by MAS-Music and Strategy.
Style
Vertical, Commercial, Warm
Industries
Luxury Fashion Houses
Context
Lookbook
Associated creatives
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