Puss Puss Digital

Jun 2026

For its June 2025 digital edition, Puss Puss Digital masterfully recalibrates the visual language of modern magazine portraiture, centering its latest cover feature on the enigmatic musician Lykke Li. The editorial project leans into a sophisticated, minimalist aesthetic that feels both timely and timeless, effectively bridging high-fashion sensibilities with raw, candid intimacy. Photographer Pierre Crosby expertly utilizes natural light and low-key chiaroscuro techniques to sculpt Lykke Li’s features, creating a series of portraits that are as intellectually demanding as they are visually arresting. The creative direction is punctuated by the strategic work of fashion editor and stylist Wojciech Christopher Nowak, who grounds the imagery in tactile materials like structured blazers and dark leather, perfectly complemented by the precision of hair stylist Maranda Widlund’s signature wet-look aesthetic and the clean, modern makeup artistry of Johanna Nomiey. By juxtaposing sleek, high-contrast black and white captures—complete with a gritty 35mm film grain—against bold, vibrant typography, the issue crafts a distinct graphic identity. These portraits do more than just frame a subject; they curate a mood of refined detachment and modern cool, proving that the digital magazine format can maintain a tactile, high-fashion editorial rigor. The collaboration successfully transforms the portrait into a narrative device, documenting Lykke Li not merely as a talent, but as a central figure in a tightly composed, stylized visual dialogue.

Editorial, Vertical

Magazines, Media & Entertainment