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Pull & Bear: swim

Date

Apr 2025

Description

Pull & Bear presents their latest swim collection, captured by photographer Joaquin Burgueño. This commercial fashion campaign utilizes hard light and natural lighting to highlight the textured swimwear, spanning from minimalist triangle bikinis to patterned one-piece sets. The series features styling by Cloe Franco, leaning into a casual, outdoor summer aesthetic. The imagery shifts between boat-deck editorial compositions and high-contrast, sun-drenched portraits, emphasizing the collection's nautical and warm color palette.

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