Pull & Bear

Sep 2025

Pull & Bear’s Sophia & Wilmary is a fashion editorial series that highlights the label’s current range of casual streetwear and high street fashion. Captured through the lens of photographer Joaquin Burgueño, the project centers on a series of clean, studio-based portraits that emphasize textural layering and relaxed silhouettes. The imagery utilizes soft, even lighting to showcase intricate details like plaid flannels, knit sweaters, and structured denim. Styled by Cloe Franco, the wardrobe experiments with oversized proportions and monochromatic palettes, creating a cohesive aesthetic that feels both accessible and contemporary. Makeup artist Iria Salgado provides natural styling for models Sophia Enggaard and Wilmary, ensuring the focus remains on the apparel’s tactile qualities and versatile layering techniques.

Editorial, Vertical, Clean

Soft Light

High Street Fashion

White Seamless

Lookbook