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Pull & Bear: Sophia & Wilmary

Date

Sep 2025

Description

Pull & Bear's fashion editorial project, Sophia & Wilmary, spotlights a curated selection of contemporary streetwear and high street staples. Captured by photographer Joaquin Burgueño, the series moves through a clean studio environment, employing soft, directional lighting to accentuate the tactile qualities of layered knitwear, denim, and varied plaid patterns. Styling by Cloe Franco centres on relaxed silhouettes and deliberate fabric layering, while makeup by Iria Salgado maintains a natural, understated aesthetic. Featuring models Sophia Enggaard and Wilmary, the project uses editorial techniques and a monochromatic palette alongside earthy tones to emphasize the seasonal texture of the collection.

Style

Editorial, Vertical, Clean

Techniques

Soft Light

Background

White Seamless

Context

Lookbook

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