Pull & Bear: Shapes of the summer collection
Brand
Date
Jul 2025
Description
Pull & Bear's Shapes of the summer collection centers on high street fashion staples, defined by a vibrant primary palette and relaxed tailoring. Captured by photographer Jorge Perez Ortiz, the campaign features model Abdoulaye Fall in a series of coastal settings that prioritize clean, architectural lines. The imagery utilizes hard light and saturated tones to emphasize the collection's minimalist aesthetic. By placing studio-like elements within natural beach environments, the campaign maintains a consistent, focused visual identity across all vertical formats.
Style
Vertical, Clean, Editorial
Techniques
Hard Light
Industries
Color
Pure White
Royal Blue
Context
Advertising Campaign, Lookbook
Associated creatives
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.