The Pull & Bear Spring/Summer 2024 lookbook presents a collection defined by earthy tones and relaxed, utilitarian styling. Photographed by Joaquin Burgueño, the campaign follows model Tamar David against the coastal backdrop of rocky shorelines and sandy beaches.
The imagery utilizes natural light to highlight textures across a range of ribbed knitwear, crochet accessories, and casual separates. With makeup by Iria Salgado, the production leans into a warm, summer-focused aesthetic, employing vertical and horizontal editorial compositions that capture the interplay between soft shadows and bright, open-air environments.
