Model standing outdoors in front of a white vehicle carrying a surfboard, wearing a matching patterned strapless top and skirt.

Model standing outdoors next to a pink surfboard wearing a dark brown tube top, matching shorts, and platform sandals.

Model wearing a pink strapless patterned dress with a shell necklace sitting on a sandy beach.

Model leaning against a white car wearing a white graphic crop top and white trousers under a clear blue sky.

Model holding a pink surfboard wearing an off-white hoodie next to a car under clear blue sky

Model with damp hair wearing a white graphic t-shirt and bikini bottom reclining on a sandy beach against a bright blue ocean background

Model sitting on a car hood near the ocean wearing a white tube top and pink shorts in Pull and Bear campaign

Model holding a pink surfboard wearing an off-white hoodie next to a white car with ocean and blue sky in background

Model wearing graphic t-shirt and bikini bottoms standing on sandy beach under clear blue sky

Model sitting on the hood of a white car with surfboards against a bright blue sky and ocean backdrop

Model wearing a burgundy halter top seated inside a car for Pull and Bear

Model wearing patterned dress and holding a mauve tote bag outdoors near a surfboard against a light wall

Model applying cream to her cheek while leaning against a light blue car wearing a white hoodie and pink top

White car with surfboards strapped to the roof parked by the ocean under a clear blue sky

Model standing outdoors under a clear blue sky wearing a pink patterned strapless top with a surfboard visible in the upper right

Model standing outdoors holding bicycle handlebars against a clear bright blue sky with a car and surf board visible in the background

Pull & Bear PACIFIC REPUBLIC 2024

About

Pacific Republic is a sun-drenched fashion campaign for Pull & Bear that leans into the laid-back rhythm of coastal surf culture. Captured through an evocative analogue film lens, the editorial series channels a nostalgic, road-trip aesthetic against a backdrop of clear blue skies and rugged shoreline horizons. The project, photographed by Claudia Maturana, centers on a series of outdoor portraits featuring model Gianne Hillary. The execution emphasizes raw, sun-drenched textures and candid moments, with styling by Monica Ucha and makeup by Mariona Botella providing a relaxed, contemporary polish to the travel-inspired apparel.