Pull & Bear's 'New Season is coming' fashion editorial showcases a series of clean, studio-based imagery. Featuring model Alba Martin, the campaign emphasizes sharp tailoring and contemporary office-inspired aesthetics, often juxtaposing classic pinstripes with eclectic accessories and vintage props.
Photographer Joaquin Burgueño leads the visual direction, utilizing natural light to maintain a modern, minimalist atmosphere across the editorial portraits and commercial campaign assets. The work leans into a crisp, vertical composition style to highlight the bold layering and monochrome outfits.