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Procter & Gamble

Little Things US
Date

Jun 2026

Description

Procter & Gamble captures everyday domestic routines in this commercial project, Little Things US. The film highlights the role of various household goods, including dishwashing and laundry detergents, within the rhythm of family life. Produced by GREATERGOOD, the spot focuses on household management and care, framing these essentials through a standard horizontal commercial format that emphasizes everyday utility.

Style

Horizontal, Commercial

Industries

CPG / Packaged Food

Context

TVC / TV Commercial

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