PRISCAVera

Sep 2025

The PRISCAVera S/S 26 campaign presents a study in contrast, juxtaposing textured knitwear and sheer garments against the industrial backdrop of highway bridges and suburban roadsides. Photographed by Francesco Nazardo, the imagery transitions between the soft, diffused illumination of overcast daylight and the high-contrast aesthetic of nighttime flash photography, lending the collection a raw, documentary feel. Fashion editor Delphine Danhier curates a diverse wardrobe, layering vibrant patterns and metallic finishes that stand out against muted, asphalt-heavy environments. The campaign features model Aker Ajak across various settings, with hair by Hikaru and makeup by Michaela Bosch. With casting directed by Julia Asaro, the project balances commercial clarity with atmospheric, analogue-inspired editorial techniques.

Editorial, Vertical

Natural light

Designer Fashion

Advertising Campaign