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Prada: The Prada Galleria campaign

Brand
Date

Nov 2025

Description

Prada presents a cinematic campaign for the Prada Galleria bag, starring Scarlett Johansson. The narrative unfolds through a series of interior and urban vignettes, transitioning from atmospheric, antique-filled rooms to expansive rooftop cityscapes. Produced by Partner Films London, the project employs a moody color grading palette and natural lighting to emphasize the textures of the leather goods. The film utilizes a live-action technique to ground the character study, following the subject through various park and metropolitan environments.

Style

Horizontal, Cinematic, Moody

Color
Jet Black
Navy
Camel
Background

Rooftop

Context

Advertising Campaign

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