Prada Beauty
Prada Beauty Campaign with Makeup and Fragrance Ambassador Yang Zi
Brand
Date
Jan 2025
Description
Prada Beauty debuts a series of commercial portraiture featuring makeup and fragrance ambassador Yang Zi. The imagery captures a refined aesthetic, placing focus on the product through a clean, studio-centered approach. Photographer Shi Hui Jun captures the campaign using diffused beauty light to highlight complexion details and the product's signature silver hardware. The compositions lean into a polished, vertical orientation against soft green gradients, emphasizing the brand's graphic identity.
Style
Vertical, Commercial, Clean, Polished
Techniques
Soft Light, Beauty Light
Industries
Cosmetics
Color
Jet Black
Blush
Background
Coloured Seamless
Context
Advertising Campaign
Associated creatives
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