POV Budapest
Brand Identity
Apr 2025
POV Budapest establishes a cohesive visual language for its 2024 conference, blending contemporary editorial design with large-scale environmental graphics. The system centers on a high-contrast palette of red, orange, and white, utilizing bold, stylized typography to create a clean and rigorous aesthetic across both digital and physical touchpoints. Designed by CM.SUPPLY and COMET, the identity spans a variety of formats, including printed event collateral, wayfinding banners for architectural facades, and a responsive website interface. Photography by Bertalan Soós, Dániel Gaál, and Explicit Studio documents the application of these elements in urban environments and event spaces, leaning into minimalist composition and natural light to showcase the brand’s integration with the city. Motion graphics further extend the project, employing fluid transitions to highlight the interaction between typographic systems and architectural form.
Horizontal, Clean
