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Porsche: Taycan Kick Back

Date

Sep 2019

Description

Porsche explores the intersection of energy and movement in 'Taycan Kick Back,' a cinematic commercial for the brand's electric vehicle line. The film captures an atmospheric, nocturnal urban landscape, focusing on the relationship between modern infrastructure and high-voltage electricity. Developed by agency Grabarz & Partner, the spot utilizes mood-driven cinematography to highlight glowing filaments, transmission towers, and architectural silhouettes. The visual narrative is paired with sound design from Yessian Music to maintain a cohesive, low-key tone throughout the live-action sequences.

Style

Horizontal, Cinematic, Moody

Industries
Context

TVC / TV Commercial

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